Who knows fragrance better than Chanel? You may think you know, and you probably do, but for this installation, you don't. Chanel's has released an new and updated version of their iconic No. 5 fragrance and is declaring with big, bold large-font black and white displays at Bloomingdales B'way YOU KNOW ME AND YOU DONT. This particular project was technically challenging but the effect was impressive, with sculpted white plexi reliefs,  and luminescent etched glass, in addition to large format graphics and dimensional lettering.