Absolutely Blooming and absolutely gorgeous were the sculptural display vitrines we were asked to build and install for the new Miss Dior Absolutely Blooming frangrance at Bloomingdales, absolutely. In a uniquely sculptural way the shape of the fragrance bottle was replicated into the shape of the vitrine, creating an almost bloom-like expansion of the bottle, that sends your eye zooming in and out from the product. In addition to the vitrines, we also built the graphic boxes and hi-gloss plinths to accompany the ensemble.  

AuthorGeoff Howell Studio